Agricultural Leadership, Education, & Communications: Agricultural Communications - Advertising, BS
for the degree of Bachelor of Science Major in Agricultural Leadership, Education, & Communications, Agricultural Communications - Advertising
No longer accepting applications Fall 2022
See Agricultural Leadership, Education, & Communications: Agricultural Communications, BS
Students pursuing the Agricultural Leadership, Education, & Communications, BS select from three concentrations:
for the degree of Bachelor of Science Major in Agricultural Leadership, Education, & Communications, Agricultural Communications - Advertising
General Education Requirements
| Code | Title | Hours |
|---|---|---|
| Composition I and Speech | ||
| Select one of the following: | 6-7 | |
| Writing and Research and Public Speaking | ||
| OR | ||
| Oral & Written Comm I and Oral & Written Comm II | ||
| Advanced Composition | ||
| Communicating Agriculture | ||
| Western Cultures | ||
| Select from campus approved list. | 3 | |
| Non-Western Cultures | ||
| Select from campus approved list. | 3 | |
| US Minority Cultures | ||
| LEAD 340 | Leadership Ethics & Society: Addressing Contemporary Challenges | 3 |
| Foreign Language | ||
| Coursework at or above the third level is required for graduation. | ||
| Quantitative Reasoning I | ||
| Select one of the following: | 3-4 | |
ACE 261 | ||
| Intro to Applied Statistics | ||
| Economic Statistics I | ||
| Intro to Statistics | ||
| Intro to Social Statistics | ||
| Social Work Statistics | ||
| Statistics | ||
| Quantitative Reasoning II | ||
| AGED Choose from: | 3-5 | |
| Finite Mathematics | ||
| Calculus | ||
| Calculus I | ||
| Calculus for Business I | ||
| AGCM/LEAD choose from campus QRII list | ||
| Natural Sciences and Technology - Physical Sciences | ||
| Select one from the following: | 3-4 | |
| Introduction to Meteorology | ||
| Severe and Hazardous Weather | ||
| Climate and Global Change | ||
| Introductory Chemistry | ||
| General Chemistry I and General Chemistry Lab I | ||
| Introduction to Energy Sources | ||
| The Oceans | ||
| Natural Disasters | ||
| Physical Geology | ||
| College Physics: Mech & Heat | ||
| Natural Sciences & Technology - Life Sciences | ||
| Select one from the following: | 3-4 | |
| The Science of Pets and How to Care for Them | ||
| Evolution and Human Disease | ||
| Introduction to Crop Sciences | ||
| Environment, Agriculture, and Society | ||
| Contemporary Nutrition | ||
| Introduction to Plant Biology | ||
| Environmental Biology | ||
| Introductory Microbiology and Intro Microbiology Laboratory | ||
| Humanities and the Arts | ||
| Select from campus approved list. | 6 | |
| Social and Behavioral Sciences | 7 | |
| PSYC 100 | Intro Psych | 4 |
| And Select one course from the following: 1 | ||
| Introduction to Applied Microeconomics | ||
| Microeconomic Principles | ||
| Intro to US Gov & Pol | ||
| ACES Required | ||
| ACES 101 | Contemporary Issues in ACES | 2 |
| Major Requirements | ||
| ALEC 110 | Introduction to Agricultural Leadership, Education and Communications | 3 |
| ALEC 451 | Professional Development in ALEC | 2 |
| Required Concentration (choose one): | ||
Agricultural Communications - Advertising | ||
Agricultural Communications - Journalism | ||
Agricultural Education | ||
Organizational & Community Leadership | ||
| Electives | ||
Electives to bring total to 126 hours | ||
| Total Hours: | 126 | |
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Students in the Agricultural Education Concentration must select from ACE 100 or ECON 102.
Agricultural Communications - Advertising Concentration:
| Code | Title | Hours |
|---|---|---|
| AGCM 320 | 4 | |
| JOUR 200 | Introduction to Journalism | 3 |
| ADV 150 | Introduction to Advertising | 3 |
| ADV 281 | Advertising Research Methods | 3 |
| ADV 283 | Advertising and Brand Strategy | 3 |
| ADV 284 | Consumer Insight | 3 |
| Select three of the following: | 9 | |
| Content Creation | ||
| Media Entrepreneurship | ||
| Innovations in Advertising | ||
| Audience Analysis | ||
| Select three of the following: | 8-12 | |
| Agricultural and Environmental Photography | ||
| Visual Principles for Ag Comm | ||
| Ag Sales and Persuasive Communication | ||
| Social Media Management in Agricultural Communications | ||
| Environmental Communications | ||
| Undergraduate Seminar 1 | ||
| Comm in Env Social Movements | ||
| Communications Internship | ||
| Foundations of Leadership | ||
| Students must also complete the ACES Minor in Food and Environmental Systems | 18 | |
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ALEC 293 and AGCM 398 must be taken at 3 hours to meet this requirement.
For the ACES Minor in Food & Environmental Systems
Required Courses for the Food and Environmental Systems Minor
| Code | Title | Hours |
|---|---|---|
| ACES 102 | Intro Sustainable Food Systems | 3 |
| FSHN 101 | The Science of Food and How it Relates to You | 3 |
| NRES 100 | Fundamentals of Env Sci | 3 |
| Select a minimum of three hours from the following introductory level courses: | 3 | |
| Intro to Animal Sciences | ||
| Contemporary Animal Issues | ||
| Life With Animals and Biotech | ||
| Animal Nutrition | ||
| Animal Reproduction and Growth | ||
| Companion Animals in Society | ||
| Introduction to Applied Microeconomics | ||
| Environmental Economics | ||
| Agricultural Marketing | ||
| Food and Agribusiness Mgt | ||
| Farm Management | ||
| The World Food Economy | ||
| Introduction to Crop Sciences | ||
| The Global Food Production Web | ||
CPSC 226 | ||
| Contemporary Nutrition | ||
or FSHN 220 | Principles of Nutrition | |
| Science of Food Preparation | ||
| Raw Materials for Processing | ||
| Vegetable Gardening | ||
| The Sustainable Home Garden | ||
| Global Environmental Issues | ||
| Introductory Soils | ||
| Applied Ecology | ||
| Environment and Society | ||
PLPA 204 | ||
TSM 100 | ||
| Select a minimum of six hours from the following advanced level courses: | 6 | |
| Food Law | ||
| Natural Resource Economics | ||
| Tax Policy and Finan Planning | ||
| Agricultural Law | ||
| Environmental Law | ||
| Environment and Development | ||
| Food Marketing | ||
| Agri-food Strategic Management | ||
| Advanced Farm Management | ||
| Global Agribusiness Management | ||
| International Business Immersion | ||
| Agriculture in Intl Dev | ||
| Agricultural and Food Policies | ||
| Human Animal Interactions | ||
| Equine Science | ||
| Meat Production and Marketing | ||
| Livestock Feeds and Feeding | ||
| Behavior of Domestic Animals | ||
| Dairy Herd Management | ||
| Beef Production | ||
| Sheep and Goat Production | ||
| Pork Production | ||
| Poultry Science | ||
| Advanced Dairy Management | ||
| Zoo Animal Conservation Sci | ||
| Animal Shelter Management | ||
| Meat Science | ||
| Companion Animal Nutrition | ||
| Advanced Dairy Nutrition | ||
| Advanced Reproductive Biology | ||
| Lactation Biology | ||
| Applied Animal Genetics | ||
| Population Genetics | ||
| Comparative Immunobiology | ||
| Microbes and the Anim Indust | ||
| Animal Growth and Development | ||
| Applied Animal Ecology | ||
| Diseases of Field Crops | ||
| Crop Growth and Management | ||
| Plants and Global Change | ||
| Sensory Evaluation of Foods | ||
| Nutrition and the Life Cycle | ||
| Food Marketing | ||
| Community Nutrition | ||
| Natural Resource Policy Mgmt | ||
| Environmental Communications 1 | ||
| Fish and Wildlife Ecology | ||
| Environmental Sustainability | ||
| Fishery Ecol and Conservation | ||
| Env and Plant Ecosystems | ||
| Restoration Ecology | ||
| Comm in Env Social Movements 1 | ||
| Plants and Global Change | ||
| Soil and Water Conservation | ||
| Soil Fertility and Fertilizers | ||
PLPA 407 | ||
TSM 311 | ||
| Total Hours | 18 | |
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Theses courses may only be used to satisfy the requirements of the major in Ag Communications or the Food and Environmental Systems minor, but not both.
for the degree of Bachelor of Science Major in Agricultural Leadership, Education, & Communications, Agricultural Communications - Advertising