Agricultural Leadership, Education, & Communications: Agricultural Communications - Advertising, BS
for the degree of Bachelor of Science Major in Agricultural Leadership, Education, & Communications, Agricultural Communications - Advertising
department website: https://agcomm.illinois.edu/
department faculty: https://agcomm.illinois.edu/faculty-staff
overview of college admissions & requirements: Agricultural, Consumer & Environmental Sciences
college website: https://aces.illinois.edu/
Students pursuing the Agricultural Leadership, Education, & Communications, BS select from four concentrations:
- Agricultural Communications - Advertising
- Agricultural Communications - Journalism
- Agricultural Education
- Organizational & Community Leadership
The Bachelor of Science with a Major in Agricultural Leadership, Education, & Communications
for the degree of Bachelor of Science Major in Agricultural Leadership, Education, & Communications, Agricultural Communications - Advertising
General Education Requirements
| Code | Title | Hours |
|---|---|---|
| Composition I and Speech | ||
| Select one of the following: | 6-7 | |
| Writing and Research and Public Speaking | ||
| OR | ||
| Oral & Written Comm I and Oral & Written Comm II | ||
| Advanced Composition | ||
| Communicating Agriculture | ||
| Western Cultures | ||
| Select from campus approved list. | 3 | |
| Non-Western Cultures | ||
| Select from campus approved list. | 3 | |
| US Minority Cultures | ||
| LEAD 340 | Leadership Ethics & Society: Addressing Contemporary Challenges | 3 |
| Foreign Language | ||
| Coursework at or above the third level is required for graduation. | ||
| Quantitative Reasoning I | ||
| Select one of the following: | 3-4 | |
| Applied Statistical Methods | ||
| Intro to Applied Statistics | ||
| Economic Statistics I | ||
| Intro to Statistics | ||
| Intro to Social Statistics | ||
| Social Work Statistics | ||
| Statistics | ||
| Quantitative Reasoning II | ||
| AGED Choose from: | 3-5 | |
| Finite Mathematics | ||
| Calculus | ||
| Calculus I | ||
| Calculus for Business I | ||
| AGCM/LEAD choose from campus QRII list | ||
| Natural Sciences and Technology - Physical Sciences | ||
| Select one from the following: | 3-4 | |
| Introduction to Meteorology | ||
| Severe and Hazardous Weather | ||
| Climate and Global Change | ||
| Introductory Chemistry | ||
| General Chemistry I and General Chemistry Lab I | ||
| Introduction to Energy Sources | ||
| The Oceans | ||
| Natural Disasters | ||
| Physical Geology | ||
| College Physics: Mech & Heat | ||
| Natural Sciences & Technology - Life Sciences | ||
| Select one from the following: | 3-4 | |
| The Science of Pets and How to Care for Them | ||
| Evolution and Human Disease | ||
| Introduction to Crop Sciences | ||
| Environment, Agric, & Society | ||
| Contemporary Nutrition | ||
| Introduction to Plant Biology | ||
| Environmental Biology | ||
| Introductory Microbiology and Intro Microbiology Laboratory | ||
| Humanities and the Arts | ||
| Select from campus approved list. | 6 | |
| Social and Behavioral Sciences | 7 | |
| PSYC 100 | Intro Psych | 4 |
| And Select one course from the following: 1 | ||
| Introduction to Applied Microeconomics | ||
| Microeconomic Principles | ||
| Intro to US Gov & Pol | ||
| ACES Required | ||
| ACES 101 | Contemporary Issues in ACES | 2 |
| Major Requirements | ||
| ALEC 110 | Introduction to Agricultural Leadership, Education and Communications | 3 |
| ALEC 451 | Professional Development in ALEC | 2 |
| Required Concentration (choose one): | ||
Agricultural Communications - Advertising | ||
Agricultural Communications - Journalism | ||
Agricultural Education | ||
Organizational & Community Leadership | ||
| Electives | ||
Electives to bring total to 126 hours | ||
| Total Hours: | 126 | |
| 1 | Students in the Agricultural Education Concentration must select from ACE 100 or ECON 102. |
Agricultural Communications - Advertising Concentration:
| Code | Title | Hours |
|---|---|---|
| AGCM 320 | Public Information Campaigns | 4 |
| JOUR 200 | Introduction to Journalism | 3 |
| ADV 150 | Introduction to Advertising | 3 |
| ADV 281 | Advertising Research Methods | 3 |
| ADV 283 | Advertising and Brand Strategy | 3 |
| ADV 284 | Consumer Insight | 3 |
| Select three of the following: | 9 | |
| Content Creation | ||
| Media Entrepreneurship | ||
| Innovation in Advertising | ||
| Audience Analysis | ||
| Select three of the following: | 8-12 | |
| Agricultural and Environmental Photography | ||
| Visual Principles for Ag Comm | ||
| Ag Sales and Persuasive Communication | ||
| Emerging Media | ||
| Environmental Communications | ||
| Undergraduate Seminar 1 | ||
| Comm in Env Social Movements | ||
| Communications Internship | ||
| Foundations of Leadership | ||
| Students must also complete the ACES Minor in Food and Environmental Systems | 18 | |
| 1 | ALEC 293 and AGCM 398 must be taken at 3 hours to meet this requirement. |
For the ACES Minor in Food & Environmental Systems
Required Courses for the Food and Environmental Systems Minor
| Code | Title | Hours |
|---|---|---|
| ACES 102 | Intro Sustainable Food Systems | 3 |
| FSHN 101 | The Science of Food and How it Relates to You | 3 |
| NRES 100 | Fundamentals of Env Sci | 3 |
| Select a minimum of three hours from the following introductory level courses: | 3 | |
| Intro to Animal Sciences | ||
| Contemporary Animal Issues | ||
| Life With Animals and Biotech | ||
| Animal Nutrition | ||
| Animal Reproduction and Growth | ||
| Companion Animals in Society | ||
| Introduction to Applied Microeconomics | ||
| Environmental Economics | ||
| Agricultural Marketing | ||
| Food and Agribusiness Mgt | ||
| Farm Management | ||
| The World Food Economy | ||
| Introduction to Crop Sciences | ||
| The Global Food Production Web | ||
CPSC 226 | ||
| Contemporary Nutrition | ||
or FSHN 220 | Principles of Nutrition | |
| Science of Food Preparation | ||
| Raw Materials for Processing | ||
| Vegetable Gardening | ||
| The Sustainable Home Garden | ||
| Global Environmental Issues | ||
| Introductory Soils | ||
| Applied Ecology | ||
| Environment and Society | ||
PLPA 204 | ||
| Technical Systems in Agr | ||
| Select a minimum of six hours from the following advanced level courses: | 6 | |
| Food Law | ||
| Natural Resource Economics | ||
| Tax Policy and Finan Planning | ||
| Agricultural Law | ||
| Environmental Law | ||
| Environment and Development | ||
| Food Marketing | ||
| Agri-food Strategic Management | ||
| Farm Management | ||
| Global Agribusiness Management | ||
| International Business Immersion | ||
| Agriculture in Intl Dev | ||
| Agr and Food Policies | ||
| Human Animal Interactions | ||
| Equine Science | ||
| Meat Production and Marketing | ||
| Livestock Feeds and Feeding | ||
| Behavior of Domestic Animals | ||
| Dairy Herd Management | ||
| Beef Production | ||
| Sheep and Goat Production | ||
| Pork Production | ||
| Poultry Science | ||
| Advanced Dairy Management | ||
| Zoo Animal Conservation Sci | ||
| Animal Shelter Management | ||
| Meat Science | ||
| Companion Animal Nutrition | ||
| Advanced Dairy Nutrition | ||
| Advanced Reproductive Biology | ||
| Lactation Biology | ||
| Applied Animal Genetics | ||
| Population Genetics | ||
| Comparative Immunobiology | ||
| Microbes and the Anim Indust | ||
| Animal Growth and Development | ||
| Applied Animal Ecology | ||
| Diseases of Field Crops | ||
| Crop Growth and Management | ||
| Plants and Global Change | ||
| Sensory Evaluation of Foods | ||
| Nutrition and the Life Cycle | ||
| Food Marketing | ||
| Community Nutrition | ||
| Natural Resource Policy Mgmt | ||
| Environmental Communications 1 | ||
| Fish and Wildlife Ecology | ||
| Environmental Sustainability | ||
| Fishery Ecol and Conservation | ||
| Env and Plant Ecosystems | ||
| Restoration Ecology | ||
| Comm in Env Social Movements 1 | ||
| Plants and Global Change | ||
| Soil and Water Conservation | ||
| Soil Fertility and Fertilizers | ||
PLPA 407 | ||
| Humanity in the Food Web | ||
| Total Hours | 18 | |
| 1 | Theses courses may only be used to satisfy the requirements of the major in Ag Communications or the Food and Environmental Systems minor, but not both. |